Sahi Ruppaya came into being with the idea of establishing an online loan marketplace in 2018 when two ex-bank employees discussed their not-so-positive experience in availing of home loans from banks. That discussion made them believe that many people will benefit from a platform which can help them compare, shortlist, finalise and avail of suitable loans digitally with relative ease and no hidden charges.
With these broad objectives in mind, Sahi Ruppaya started transforming how people borrow in Pune. The solution from Sahi Ruppaya claims to offer a convenient, transparent, bank-neutral and trustworthy online platform for loans. Its technology-based process resolves the pain points in the traditional loan-taking processes, such as information asymmetry and lack of transparency.
Sahi Ruppaya offers all types of retail and SME loans.have seen good traction across product categories, including personal loans, home loans, commercial purchase loans, LAP, Loans against Plots and Business loans. Sahi Ruppaya disbursed business loans in the form of LAP, CC, OD and Dropline OD. new product categories such as LRD and machinery loans have also picked pace in the last few months.
Sahi Ruppaya leverages innovative technology and processes with its in-house capabilities, CRM and bank integrations. Our team is building credit solutions and loan processes that take the pain away from a customer’s loan journey. We plan to help more and more people to avail credit tailor-made to suit their eligibility at comparatively nominal interest rates,” Founder Vinay says.
Sahi Ruppaya banks on technology for building algorithms to identify suitable loan offers for a customer to minimise subjectivity. Team believes in building robust customer analytics for targeted offerings, and deeper integration with lenders helps in the quick and efficient processing of a loan.
“Nowadays, many of these technologies are converging and resulting in the next level of applications resulting in new business opportunities. We focusing on integrating these technologies and building customer-centric solutions that are agile, scalable and integrated in nature,” he says.
Typically, the time and formalities required to get a loan depends on the nature of the loan and the bank policies. However, if a customer applies for a loan through Sahi Ruppaya, it ensures a faster turnaround than other channels. Typical turnaround times range from a couple of days for a personal loan to up to 10-15days for a mortgage loan. The customer profile-based filtering, real-time technological integration with banks, and a dedicated loan officer work together to reduce the turnaround time across categories.
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