Becoming a Customer Company: The New Business Transformation Blueprint

Consumers’ satisfaction, both before and after a transaction completion, is a top priority for Phonewale. We put the needs of the customers before our business objectives.  

We do analyze our customers’ needs on a regular basis and roll out products accordingly. In a short duration of time, we have 300+ outlets in Gujarat. And numbers are adding up regularly. This has been possible with our founder’s vision and leadership capability. 

Over the course of our history, we have evolved into a customer-focused business by aligning our business strategy with the goal of delivering an exceptional experience to our clients in order to foster long-term client relationships. This has been accomplished by making the newest electronic devices easily accessible at all of our retail locations. We have found that taking this strategy helps us win the hearts of our customers, which in turn increases the likelihood that the client will continue to do business with the company.

We make sure that our team doesn’t just focus on giving great customer service. The team’s other key priority is ensuring that customers have a good time and remain with us for a long time. As a company, we have always placed a premium on the satisfaction of our customers, and this priority can be seen reflected in our practices and the success of our enterprise.

How crucial is customer-centrality?

In a survey done by professionals at e-consultancy about what makes a business successful, the following were found to be the most important contributing factors.

1. Customer centrality – 58%

2. Agility –  12%

3. Innovation- 16%

4. Collaboration – 14%

Same study conducted by Deloitte & Touche found that customer-focused businesses were 60% more profitable than other businesses, and that 64% of CEOs who put the customer first did better than their competitors. Nine out of ten firms compete mostly on how their clients feel.

Customer-centrality unlocks customer value

PhoneWale has figured out how to use the customer-centricity model. And makes sure that business goals and marketing goals are in line with what customers want. Our company thinks that the market is more active when customers are interested in the brand. If a customer feels important and well taken care of at every point of contact with a product, they are more likely to buy it again and stick with it. We have more than 50,000 great customers who love to interact with our brand and choose us every time they need a new gadget.

PhoneWale’s Growth Story and how Custumer Centrality is their Primary Focus

PhoneWale was born from the need of next-door Premium Experiences when it comes to

shopping for Phones and Gadgets. PhoneWale entered the retail industry with a promise to

provide the right product at the right price with a large selection and most brands under

one roof. With live product demonstrations, experienced manpower, lower prices, and after-sales service, PhoneWale understood it’s customer and created a unique and enriching customer journey throughout the experience.

PhoneWale believes in adapting to the times, thus in order to widen their customer reach, they opened world-class flagship shops to provide the greatest shopping experience, atmosphere, location, visibility, parking, and live mobile phone demonstrations. Thus, buyers can see and touch all product aspects, unlike internet shopping.

Creating a convenient one-stop shop, PhoneWale has collaborated with Apple, Samsung, Oneplus, Vivo, Oppo, Xiaomi, and Realme to deliver the finest smartphones in their customers’ budgets including Mobile chargers, connections, headphones, headsets, memory cards, and other simple accessories.

We offer all their products on simple EMI via more than 30 banks and seven non-banking financing partners. EMIs lower shop prices and Instant financing with several alternatives makes buying from PhoneWale easy and affordable.

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