GUNIAA Fashion, India’s leading fashion brand, is making waves in the industry with its exclusive range of plus size garments. Founded by the visionary Mr. Ratnakar Swain, GUNIAA Fashion aims to provide contemporary and affordable fashion options for men and women of all sizes. With a focus on high-quality standards and innovative designs, GUNIAA Fashion is rapidly becoming the go-to brand for plus size fashion in India.
GUNIAA Fashion’s journey began in 2019, when Mr. Ratnakar Swain recognized the need for fashionable garments in the plus size segment. With over 17 years of experience in the fashion industry, including a successful stint with a multinational corporation in Iran, he decided to bring his expertise back to India. After navigating through the challenges posed by the Covid-19 pandemic, GUNIAA Fashion was launched in 2021, marking a new era in inclusive fashion.
Understanding the demand for plus size garments, GUNIAA Fashion quickly adapted its offerings to cater to the market. Initially starting with regular-sized garments for men and women, the brand soon realized the immense gap between the demand and supply of plus size clothing. Extensive research and customer feedback led GUNIAA Fashion to introduce a range of plus size garments up to 12XL, accompanied by customization options to ensure the perfect fit for every customer.
At the heart of GUNIAA Fashion’s success lies its commitment to quality and attention to detail. The brand believes that quality starts with the careful selection of raw materials such as fabrics, threads, and other accessories. Each piece of clothing is meticulously designed for a perfect fit and crafted using pre-washed fabrics to avoid shrinkage. GUNIAA Fashion takes immense pride in its stitching quality and ensures that the garments are manufactured in a hygienic and dust-free environment. From the moment a customer places an order to the delivery of the finished product, GUNIAA Fashion strives to provide an enjoyable and stress-free experience.
“Our goal at GUNIAA Fashion is to make every customer feel confident and comfortable in their clothing,” says Mr. Ratnakar Swain, the founder of GUNIAA Fashion. “We understand that everyone deserves to look and feel great, regardless of their size. That’s why we specialize in plus size clothing and offer customization options to ensure the perfect fit for each individual.”
GUNIAA Fashion’s dedication to customer satisfaction is evident in its rapid growth. In 2022, the brand launched its own e-commerce website, providing a seamless online shopping experience for customers across India. With a robust catalog of over 600 products, ranging from tops to bottoms, GUNIAA Fashion offers a wide variety of choices to suit different styles and preferences. Furthermore, the brand constantly adds new designs and styles every month to keep up with the ever-changing fashion trends.
Research reports reveal that approximately 30% of the Indian population seeks plus size garments, indicating a significant market potential. Currently, GUNIAA Fashion serves only 0.03% of this customer segment, leaving ample room for growth. The brand’s vision is to bridge the gap and provide every plus size customer with digital printed, fashionable, eco-friendly garments made from high-quality cotton at affordable prices.
In addition to its impact on the fashion industry, GUNIAA Fashion is also committed to creating employment opportunities. The brand has already generated over 500 direct and indirect job opportunities, contributing to the economic growth of the country. Looking ahead, GUNIAA Fashion plans to open its own brand stores in leading cities across India, further expanding its reach and creating more employment opportunities. Additionally, the brand has set its sights on the international market, with plans to launch its products globally in the near future.
“We are determined to make GUNIAA Fashion a household name not just in India, but worldwide,” states Mr. Ratnakar Swain. “Our mission is to empower individuals of all sizes to embrace their unique style and feel confident in their own skin. Through our inclusive approach and dedication to quality, we aim to revolutionize the plus size fashion industry.”
Over the years, GUNIAA Fashion has become known in India for its commitment to quality, affordability, and contemporary fashion. The brand is passionate about creating clothing that is both stylish and practical, and looks forward to continuing to bring joy to the world of fashion for many years to come.
For more information about GUNIAA Fashion and to explore their exclusive collection of plus size and digital printed clothing, please visit http://www.guniaa.com.
About GUNIAA Fashion:
GUNIAA Fashion is a Bengaluru-based fashion brand founded in 2019. The brand specializes in contemporary plus size garments for men and women, offering sizes up to 12XL. With a focus on quality, affordability, and customer satisfaction, GUNIAA Fashion aims to revolutionize the fashion industry by providing inclusive and stylish clothing options.
www.guniaa.com
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