Ivy Fitness Morning with CurlyGrooves® – Happy Workouts and Insane Gamification

What could be an exciting yet healthy way to kick start a Sunday morning?! CurlyGrooves® and Ivy Lawns Community Center (Pune) organized an exclusive event for Dance and Fitness lovers to come along and groove with their family and friends. CurlyGrooves® is a brand created by the celebrated master trainer and model, Shruti Deshpande. She is a specialist in dance and lifestyle events. This event was focused on making people experience different dance workout formats like BollyBeats®, Mixtape®, and Zumba®. It was a way of bringing together communities and instructors and letting people enjoy the uniqueness of each format while getting an amazing workout together! The event was organized in partnership with Insane AI and Myprotein.

Everyone’s stuck in the rut of their routines, desks, laptops, and life has gotten very sedentary each passing day. Any basic workout feels like a task, at the end of a tiring day! Everyone wants entertainment and recreation in their spare time. That’s how this event idea came up. Dance workouts are a big stress buster and as it’s rightly said – there are no wrong moves in dance fitness! It’s easy to follow and gives an amazing rush of endorphins. Starting your Sunday morning with friends, a super engaging dance fitness session on all varieties of music genres and some takeaway goodies definitely has an exciting ring to it!

All participants who joined the event did not pay for their pass – they earned it! The idea was to gamify the participation. Insane AI (an artificial intelligence-based home workout application) came up with the idea of completing an easy 5 min fitness challenge to earn a free pass! A way of reinforcing fitness habits using gamification. All they had to do was simply download the app, do a simple AI monitored fitness challenge, and earn a free pass as a reward! All those who scored above 1000 points in the challenge also got amazing goodies from MyProtein India. In fact, each participant left with a smile on their face with snack bars from MyProtein India and a momento t-shirt from Insane AI. Kudos to the event sponsor Insane AI and F&B partner, MyProtein India.

I am sure many are wondering how this even worked out! Won’t people simply cheat or how would the app even track who scored best?!
The app uses Artificial Intelligence (AI) using the sensors on your phone and camera to track your workouts. The AI counts your reps, analyzes your pose, and scores your movements. The AI trainer uses your performance to assess your fitness levels and assign you workouts that work on your weaknesses and build upon your strengths. No data from the camera goes outside your phone, your privacy is completely secure. There are a variety of workouts from HIIT to focused bodyweight training. Working out on Insane is even more rewarding as one can Redeem points for real-world rewards such as vouchers for your favorite brands. You can yourself checkout the app to understand the experience –
https://insaneai.app.link/whqNnFfZzqb

The whole idea of Ivy Fitness Morning with CurlyGrooves was to bring in a new idea of #sundayfunday! Focus on health and happiness together. Many participants showed up and enjoyed the event with their close ones, reinforcing the fact that, happy workouts and gamification are the new way to Fitness!

Here’s a glimpse of the event – https://www.instagram.com/reel/CeVVpLZD5M3/?igshid=YmMyMTA2M2Y=

To participate or know about more such events check out CurlyGrooves® page – https://www.instagram.com/curlygrooves/

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